Dave Viner's Weblog

Superbowl ads

I had a chance to watch the superbowl after Aurelia went to sleep tonite. I actually recorded it specifically to watch the commercials. I've always thought that the Superbowl ads were the best. It costs so much money to get those things on there, the ad agencies usually go over the top and make them really cool.

Sadly, tonite I was really disappointed. Most of the ads were Bud, Chevy, Ford, and GM. None were really eye opening. I mean none were even all that memorable. Sure the Toyota ads with the truck stopping on the edge of a canyon were pretty cool... but that's about it.

The funny thing is that I even used my DVR to record the show, then I fast-forwarded through the game to see the ads. I guess that's the last time I'll have to do that.

I really wish that companies put out cooler ads during the Superbowl. Maybe it was because I watched on HDTV. Maybe the regular ads were better... but I was just unimpressed. Imagine spending several million dollars for 30 seconds, and then placing a bland normal ad... does that sounds like a wise business investment? Not to me.